Facebook Ads Advertising Agency
At Online Zebra, we are a Facebook Ads agency committed to maximising our clients’ return on investment. Our experience in managing Facebook advertising campaigns allows us to design customised strategies that effectively connect with your target audience.
_Some of Our Clients
Our Facebook ads service includes:
Initial campaign setup
We develop attractive advertisements that capture attention and encourage interaction with your brand.
Customised strategies
We thoroughly analyse your business and market to create Facebook Ads campaigns aligned with your specific objectives.
Continuous optimisation
We constantly monitor and adjust campaigns to ensure maximum performance.
Monthly Performance Reports
Receive detailed reports in Looker Studio. We explain the results in a simple way so that you always have control over your investment.
AI Actions Facebook Ads.
We reinvent advertising thanks to AI.
Automatic campaigns with Advantage+ Shopping
Advertising copy tailored to the audience
Automated bid and budget adjustments
Text translations or translation proofreading.
We create more refined lookalikes with enriched data
Ideas for ad titles and descriptions.
Technical inquiries about concepts or configurations.
_What our customers say about us about us
We are a Meta Business Partner agency.
- Use of Meta Business Suite and Meta Ads Manager with advanced features to optimize campaigns.
- Access to Audience Insights Premium, which provides detailed audience data, enhancing targeting.
- Early access to new advertising features before their global launch.
- Access to Meta Advantage+, which automates targeting and optimizes campaign performance with AI.
- Use of advanced attribution tools to measure campaign impact more accurately.
Would you like an audit of your Facebook ads account?
We evaluate the status of your advertising campaigns completely free of charge. We will inform you, with no obligation, of any errors, improvements and what can be done to improve results.
The perfect Facebook Ads campaign for you
Types of campaigns and their advantages.
Lead Ads
Capture direct leads. Ideal for clinics, real estate agencies, agencies, or academies.
Traffic to content
Educate and attract. Ideal for agencies, SaaS, or training.
Branding with video
Visibility. Ideal for start-ups, local businesses, or personal branding.
Dynamic catalogue (DPA)
Direct e-commerce sales. Ideal for online shops or retail brands.
Sequential remarketing
Reconvert. Ideal for premium services, education, or consulting firms.
Cross-selling and customer loyalty
Repurchase and retention. Ideal for e-commerce, apps, clinics, or wellness centres.
FAQ.
What are Facebook ads?
Facebook Ads are paid advertisements that appear on Facebook, Instagram, Messenger, and Audience Network. They allow you to promote products, services, or brands through advanced targeting based on interests, behaviours, demographics, or previous interactions.
How do I run successful and effective campaigns?
While there are no secrets or magic tricks, you must make sure to follow these three essential steps:
Tell an engaging story.
Promote your best posts.
Measure and analyze the data.
If you’d like to learn more about Facebook Ads, don’t hesitate to check our contact options. We’re here to guide you through a successful campaign that helps you achieve all your goals!
What are the advantages of advertising on Facebook Ads compared to other channels?
Facebook Ads offers a unique combination of precise targeting, scalability, and striking visual formats. It also allows you to reach users at all stages of the funnel (discovery, consideration, and conversion) and optimise campaigns in real time with the help of Meta’s artificial intelligence.
What is the minimum recommended budget to get started with Facebook Ads?
There is no set amount, but it is recommended to start with at least €5 to €15 per day per ad set to obtain useful data and optimise performance. For campaigns with conversion goals, a larger budget may be necessary to get out of the learning phase.
How is the audience segmented in Facebook Ads?
You can segment audiences by:
- Age, gender, location, and language
- Interests (fashion, sports, technology, etc.)
- Behaviours (online shopping, travel, etc.)
- Custom audiences (users who visited your website, interacted with your account, or left their email address)
- Lookalike audiences based on your best customers
What types of ads can be created on Facebook Ads?
- Unique image
- Carousel (multiple images or videos)
- Video
- Reels
- Lead Ads
- Dynamic Product Ads
- Stories and collection announcements
How long does it take for a Facebook Ads campaign to yield results?
It depends on the objective, budget, and strategy. Some campaigns (such as traffic or engagement campaigns) can show results in a few days. Conversion campaigns usually take between 2 and 4 weeks to optimise properly and achieve a stable ROAS.
What is the Facebook pixel and why is it important?
The Facebook pixel is a piece of code that is installed on your website and allows you to track user actions (such as visits, purchases, or form submissions). Thanks to the pixel, you can measure conversions, do remarketing, and optimise your campaigns for the most valuable events.
What does the learning phase mean in Facebook Ads?
This is the period during which the Meta system collects enough data to optimise ad delivery. During this phase, results may be unstable. To exit this phase, you need at least 50 conversions per ad set within 7 days.
Is it better to create a campaign with many advertisements or focus on just one?
It is advisable to test several creatives and copy to see which one works best. Facebook Ads allows you to perform automatic A/B testing or use the ‘dynamic creative’ option, which intelligently combines elements to find the winning combination.
Which is better: automated campaigns (Advantage+) or manual campaigns?
It depends on your level of experience and the type of campaign. Advantage+ Shopping campaigns are useful for e-commerce businesses with large catalogues, as they use AI to optimise audiences, creatives, and budgets. Manual campaigns allow for more control, but require advanced knowledge.
Contact us
We are here to help you
Where are my customers?
How can I sell more?
Do you have experience in my industry?
Ask us, we are sure we can help you.
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